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Business Insurance

General Liability Insurance

Protect your business from third-party claims including bodily injury, property damage, and advertising injury. Essential coverage for businesses that interact with customers, clients, or the public.

Bodily injuryProperty damageAdvertising injury

What is General Liability Insurance?

General liability insurance helps protect your business from financial loss from claims of bodily injury, property damage, or personal and advertising injury caused by your business operations, products, or services.

It can cover legal fees, medical expenses, and damages if your business is found liable. Many clients and landlords require proof of general liability before signing contracts or leases.

Key Benefits

Coverage for third-party bodily injury and property damage
Protection against advertising and personal injury claims
Legal defense costs and settlements
Often required by clients, landlords, and partners

Common Uses for General Liability

Customer injury

A client slips and falls at your place of business

Property damage

Your work damages a client's property

Advertising claims

A competitor claims defamation or copyright issues

Contract requirements

Landlords or clients require a certificate of insurance

What General Liability Typically Covers

Typically Covered

  • Third-party bodily injury, such as a customer hurt at your business
  • Third-party property damage caused by your work or operations
  • Personal and advertising injury claims
  • Legal defense costs for covered claims
  • Medical payments for minor third-party injuries
  • Settlements and judgments up to your policy limit

Typically Not Covered

  • Your own employees' injuries (workers compensation)
  • Damage to your own property (commercial property)
  • Professional errors or advice (professional liability)
  • Auto accidents in business vehicles (commercial auto)
  • Intentional or criminal acts

Coverage varies by policy and provider. Review policy terms carefully before purchasing.

How It Works

Getting covered is simple, and it is free for business owners.

1

Tell Us About Your Business

Answer a few questions about your operations, team, and the coverage you are looking for.

2

Compare Quote Options

See coverage options from providers that work with businesses like yours.

3

Get Covered

Choose the option that fits, get your certificates, and move forward with your work.

How Much Does General Liability Cost?

Many small businesses pay between $400 and $1,500 per year for general liability coverage, though businesses in higher-risk industries or with higher revenue often pay more. Premiums are typically based on your industry, location, revenue, and the limits you choose. Comparing quotes from multiple providers may help you find coverage that fits your budget.

What Affects Your Premium

  • Industry and type of work
  • Annual revenue and payroll
  • Business location and state
  • Coverage limits and deductible
  • Claims history
  • Years in business

Who Typically Needs General Liability?

Businesses with customers or visitors on site
Contractors and trades working on client property
Retailers, restaurants, and service businesses
Businesses that sign leases or client contracts
Companies that advertise or market publicly
Anyone asked to provide a certificate of insurance

Frequently Asked Questions

General liability insurance covers third-party claims for bodily injury, property damage, and advertising injury against your business. It typically pays for legal defense costs, medical expenses, and settlements if your business is found liable.

General liability is not federally required, but many landlords, clients, and contracts require a certificate of insurance before doing business with you. Some states and industries have their own requirements. It is one of the most commonly required coverages for small businesses.

Costs vary based on your industry, revenue, location, and coverage limits. Many small businesses pay between $400 and $1,500 per year for general liability, but businesses in higher-risk industries or with higher revenue can pay significantly more. Always compare quotes from multiple providers.

General liability covers physical incidents bodily injury and property damage caused by your business operations. Professional liability (also called E&O) covers financial harm caused by errors, omissions, or negligence in your professional services or advice. Many businesses need both.

Many small businesses carry $1 million per occurrence and $2 million aggregate, which is also the limit many client contracts and leases require. Higher-risk work or larger contracts may call for more, sometimes through an umbrella policy. Reviewing your contract requirements is a good starting point.

A certificate of insurance (COI) is a one-page document that proves your coverage, limits, and policy dates. Clients, landlords, and general contractors commonly request one before work begins or a lease is signed. Your provider can typically issue certificates quickly once your policy is active.

No. Employee injuries fall under workers compensation, which most states require once you have employees. General liability covers third parties such as customers, visitors, and other businesses. Most businesses with employees carry both policies.

Business insurance premiums, including general liability, are generally deductible as an ordinary business expense. Tax situations vary, so it is worth confirming with a qualified tax professional.

Ready to Get General Liability Coverage?

Connect with providers who offer general liability insurance tailored for your industry and size.

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